About Us
Our Story
A New Chapter by the Lake
Some of life's most beautiful beginnings come when we least expect them.
For over thirty wonderful years, my husband and I built a life together near the shores of Lake Michigan, just outside Chicago. Our lakehouse was always filled with family, laughter, Sunday mornings, and the little moments that made life special.
When I lost my husband, everything changed. Our two daughters had grown into wonderful women with lives of their own, and for the first time in years, I found myself wondering what my next chapter would look like.
But somewhere between quiet mornings by the lake and long conversations with my daughters, a new dream began to take shape.
That dream became Mabel's Lakehouse.
Fashion for Women Like Us
For years, I felt that fashion had slowly forgotten about women like me.
Everything seemed designed for someone younger, while the alternatives often felt outdated or uninspiring.
I didn't want to dress like I was twenty-five. But I certainly wasn't ready to stop feeling beautiful, feminine, and confident.
I wanted timeless pieces that felt comfortable, looked elegant, and suited the woman I had become.
When I shared these feelings with my daughters, we realized something: there must be so many other women who feel exactly the same way.
Together, we decided to create something special.
A place where great style has no age limit.
Our Passion for Timeless Style
At Mabel's Lakehouse, we believe getting dressed should be one of the little joys of everyday life.
Our collections are inspired by the changing seasons along Lake Michigan, from crisp autumn mornings and cozy winter afternoons to the beautiful simplicity of spring and summer.
We love effortless layers, flattering silhouettes, beautiful details, and pieces that bring confidence to everyday moments.
Whether you're meeting friends for lunch, spending time with family, enjoying a weekend away, or simply having a quiet morning to yourself, we want you to feel wonderful in what you wear.
Because feeling beautiful isn't about looking younger. It's about feeling like yourself.
More Than Just a Clothing Store
The lakehouse has always meant more to our family than simply a place to live.
It's where we gather, share stories, celebrate life's little victories, and find comfort when the world feels overwhelming.
We wanted to bring that same warmth into Mabel's Lakehouse.
Our goal is to create a welcoming shopping experience where women feel seen, appreciated, and inspired to embrace their own personal style.
We affectionately call our community our Lake Women.
Not because everyone lives beside a lake, but because we believe life moves in seasons. We grow, we change, we begin again, and through it all, we deserve to feel beautiful.
What Matters to Us
- Timeless Style: Beautiful, versatile pieces that aren't defined by passing trends.
- Comfort & Confidence: Clothing chosen to help women feel comfortable and effortlessly put together.
- A Personal Touch: A thoughtful shopping experience built around the women we serve.
- Every Season of Life: Celebrating the beauty, individuality, and confidence that come with every new chapter.
From Our Family to Yours
Mabel's Lakehouse represents a new beginning for our family, and we're so happy to share it with you.
What started as conversations between a mother and her two daughters has grown into a shared passion for helping women rediscover the simple joy of getting dressed.
Wherever you are in life, whatever season you're walking through, we hope you find something here that makes you smile, stand a little taller, and feel beautifully yourself.
Thank you for being part of our story.
With love from Chicago,
Mabel & Daughters
Mabel's Lakehouse Chicago
Our Commitment to Customers
At Mabel's Lakehouse, personalized service is at the heart of our approach. We take the time to understand our customers, their needs, and their style preferences. Whether it’s helping choose the perfect outfit or ensuring a smooth shopping experience online, we aim to make every interaction meaningful.
We are proud to have built lasting relationships with our customers over the past decade, and we strive to continue delivering fashion with integrity, passion, and care.
Our Values
- Quality & Style: Every piece reflects our commitment to excellence.
- Personal Approach: We listen to our customers and adapt to their needs.
- Trust & Transparency: After ten years in business, we remain honest and reliable in everything we do.
- Passion for Fashion: Our love for style drives our innovation and creativity.
Looking Forward
After twelve years, we remain as passionate as ever about bringing our customers the best in fashion. We are excited to continue growing, innovating, and providing an exceptional and personal shopping experience.
Thank you for being part of our journey—we look forward to helping you express your style with confidence.